CROSS

Owned and copyrighed by Unlimited Range ®

Cross: The Making of a Digital Legacy - A Creative Collaboration

Part 1: The Creative Vision

In an unprecedented collaboration between Blue Monday Productions and Unlimited Range Inc., a groundbreaking digital project emerged for the hit Amazon Prime show "Cross." As Chancelor 3D, I partnered with NAACP award winner and show creator Ben Watkins to bring a unique visual perspective to the series. Working alongside Chase Ali-Watkins, VP of Unlimited Range Inc., we embarked on an ambitious journey to create stunning 4K digital renders that would enhance the show's visual identity.

Part 2: The Design Process

The project spanned an intensive year of design and development, during which we meticulously crafted a diverse range of promotional materials. Our creative output included custom board game cases, specially designed t-shirts, and various articles that captured the essence of the show. The attention to detail in our 4K renders paid off, resulting in premium quality merchandise that resonated with both the cast and crew. Notable cast members Aldis Hodge and Isaiah Mustafa were among the first to receive these exclusive items, adding a personal touch to the project's distribution.

Part 3: Success and Fan Engagement

Audience Engagement

The success of "Cross" on Amazon Prime, achieving a remarkable 7.2 rating on IMDb and securing the #1 position, created the perfect opportunity for fan engagement. Blue Monday Productions orchestrated an exclusive giveaway campaign, targeting their verified followers.

This strategic initiative allowed dedicated fans to compete for these limited-edition items, creating a bridge between the show's creative team and its most passionate supporters. The giveaway not only celebrated the show's success but also showcased the unique collaborative spirit between Blue Monday Productions and Unlimited Range Inc.